Hey influencers, listen up! Part two of our Influencer Series is all about case studies. Case studies are the perfect way to show a potential client proof that you are rock star. It’s a way to show more than just images and your style—your case study includes the data and numbers to support your pitches to […]

Jul 10, 2019

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Being an Influencer means you hustle! Whether it’s hustling to create content, update your blog or connect with brands that totally sync with who you are, you are always making connections and having to prove your value. Before you begin any brand partnership, they want to know why you are the perfect fit for them. […]

Jun 27, 2019

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Have you heard? There’s a good chance Instagram is doing away with likes. We’ve thought long and hard about what this means to the platform, and we’re here to tell you that yes, you CAN still succeed without that 🖤 validation! In fact, we think this change is going to change the face of social […]

Jun 19, 2019

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With nearly 500 million active users, Instagram is a true force in the social media world. We can’t imagine ever living without them, but (can you believe it) Insta-stories were only just rolled out in August of 2016! These days we’re noticing that Instagram is putting a lot of energy into making Instagram Stories a […]

Jun 14, 2019

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Why you should partner with like-minded brands on and offline to thrive like never before. It’s true – we are better together. Partnering up isn’t just a crucial human thing (we literally need connection to thrive, ask Psychology Today!), it’s a business and marketing thing too. Have you contemplated partnering with another company as part […]

May 24, 2019

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Together, girls are more powerful than ever. That’s why we are keeping the Women’s Day party going by giving so much love to some of our favorite female founders. These are the real boss ladies. What makes them stand out is how they CONTINUE to raise up the women around them – other entrepreneurs, employees […]

Mar 22, 2019

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Why Your Core Focus Should be on the Micro & Nano vs. the Macro (Influencers) Did you know that 30% of consumers are more likely to buy your product if it’s recommended by a non-celebrity Influencer? Why? Simple, consumers are able to relate and engage more closely with these Influencers as opposed to the Kylie […]

Feb 25, 2019

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If you’re reading this post, then chances are you understand what Over-The-Top (OTT) distribution is. It’s consumers’ new favorite way of consuming content (ie. Netflix a favorite of our team and the world)! Just in case you don’t know what OTT is here’s a lament definition, “(OTT) is any app or service that provides a […]

Jan 31, 2019

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Don’t base the deployment and optimization of your strategy on vanity KPI’s. Focus on discovering patterns in the content that is leading to conversions. 

Apr 01, 2018

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